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brand

ITL Corporation honoured at Việt Nam Value National Brand 2024

ITL Corporation honoured at Việt Nam Value National Brand 2024

ITL Corporation is proud to receive Việt Nam Value National Brand 2024, marking an important milestone on the journey to become the first billion-dollar Transportation and Logistics Company in the country.
Brand management will help sustainable business development, experts say

Brand management will help sustainable business development, experts say

A brand is not simply a name, logo or slogan, but also the entire experience for customers interacting with a product or service, making the enterprises easily recognisable compared to other businesses in the same industry or field.
Việt Nams national brands to be honoured in early November

Việt Nam's national brands to be honoured in early November

Việt Nam ''snational brands in 2024 will be honoured at a ceremony slated for November 4 in Hà Nội, which features 359 exemplary products and businesses that represent Việt Nam’s national brands.
Hà Nội accelerates agricultural brand building

Hà Nội accelerates agricultural brand building

The capital city aims to help agricultural cooperatives meet the requirements of international markets for food safety and traceability.
100 most valuable Vietnamese brands on the limelight

100 most valuable Vietnamese brands on the limelight

This year’s Brand Finance Vietnam 100 Report was also released to provide a comprehensive picture of the valuations.
Việt Nams second rice brand enters picky Japanese market

Việt Nam's second rice brand enters picky Japanese market

Japonica - AAN has become the second Vietnamese rice brand to have entered Japan, with a ceremony held on October 9 to debut the produce.
Việt Nam National Administration of Tourism and Nestlé Vietnam promote culinary tourism

Việt Nam National Administration of Tourism and Nestlé Vietnam promote culinary tourism

The Tourism Information Centre under the Việt Nam National Administration of Tourism (VNAT), and MAGGI Brand, a division of Nestlé Vietnam, have launched a collaboration programme called "Exploring golden ingredients: elevating Vietnamese cuisine to new heights”, with an aim of...
Dutch Lady supports Yagi-hit victims

Dutch Lady supports Yagi-hit victims

The Dutch Lady milk brand belonging to FrieslandCampina Vietnam has carried out a charity programme to provide nearly 70,000 servings of fresh milk to people affected by Typhoon Yagi in Ha Nam and Yen Bai provinces.
Traveloka EPIC sale teams up with Ninh Dương Lan Ngọc

Traveloka EPIC sale teams up with Ninh Dương Lan Ngọc

Traveloka launches its EPIC sale - an online travel promotion with their new brand ambassador - actress Ninh Dương Lan Ngọc.
Việt Nam-Japan joint venture to build over 50 cinema complexes in VN

Việt Nam-Japan joint venture to build over 50 cinema complexes in VN

Beta Media (Vietnam) and Aeon Entertainment (Japan) on July 31 announced the establishment of a joint venture for building and operating a chain of premium cinemas, investing in film production, and distributing Vietnamese, Japanese and other language films in Việt...
Vingroup launches Strong Vietnamese Spirit - For a Green Future campaign

Vingroup launches 'Strong Vietnamese Spirit - For a Green Future' campaign

Vingroup launched the ''Strong Vietnamese Spirit - For a Green Future'' campaign to promote the development of a world-class Vietnamese electric vehicle brand (VinFast) and drive the green transition.
HCM City kicks off fifth Golden Brand Award

HCM City kicks off fifth Golden Brand Award

Oganisers of the award - the HCM City Department of Industry and Trade and the Saigon Times Group - said it will soon begin receiving nominations. 
From beans to brews: strategic approaches driving café chain success

From beans to brews: strategic approaches driving café chain success

The Food & Beverage (F&B) market in Việt Nam is a vibrant and ever-changing industry, driven by shifting tastes, evolving customer demands, and a constant need for innovation. Customers seek for indulgence and are presented with a plethora of choices....
Rita Võ launches Lux Hovo brand, new showroom in District 8

Rita Võ launches Lux Hovo brand, new showroom in District 8

RITA Võ Group opened the Rita Võ Home Pro High-end Furniture and Construction Materials Center and the Lux Hovo brand in HCM City''s District 8.
Vietnam Airlines named as the most considered travel brand

Vietnam Airlines named as the most considered travel brand

Việt Nam''s travel and tourism landscape is brimming with opportunities for growth in 2024. Despite some changes in the score, the top companies remain.